Girl Scouts of Northeastern New York - Lake George, NY - Membership Recruitment Video
Girl Scouts of Northeastern New York requested a video to help with membership recruitment efforts with the theme being, "It's Your Year Of..."
Girl Scouts of Northeastern New York
Industry: Non-Profit
Location: Lake George, NY
Girl Scouts of Northeastern New York requested a 60 second membership recruitment video showcasing the fun and excitement of joining the troop. Alaina, the Director of Membership, proposed to us the concept of “It’s Your Year of…” and was open to our creative direction. With that, we created a storyboard that we presented which outlined our plan for the video. With an agreed direction/shotlist, we were able to film 8 scenes in just under 5 hours which included interview setup/conducting/breakdown.
Client requests for project: Narrative Creation, Storyboarding, Scouting Location, Production/Post-Production, Music Licensing, Asset Package Delivery
Website, Social Media Promotion
Girl Scouts of Northeastern New York will use the video across social media platforms and on their website to promote membership.