Hudson Headwaters 340B - Queensbury NY - Annual Client Forum Conference Event
W Beyer Creative was hired to cover Hudson Headwaters 340B's annual client forum event from start to finish to produce promotional content for future events.
Hudson Headwaters 340B, SIX Marketing
Industry: Medical
Location: Queensbury, NY
Hudson Headwaters 340B wanted to capture the information and excitement of their well-attended annual client forum. We partnered with growth agency SIX Marketing to provide full-service photography and videography coverage for the duration of the event, including an evening dinner cruise. The goal of capturing the event was to create a library of content that can be used to promote the event in future years as well as create awareness of the 340B program and its impacts.
Deliverables included a 1-2 minute highlights hype video, a 30s ad, hundreds of polished photographs, and 5 interview testimonials from participants about the event and 340B.
Social Media, Email Outreach
The content was used to promote the event to future attendees and educate viewers on the impact of the 340B pharmacy program.
